You need to create a new custom report that contains information from two different data sources. Which apps would you use to create this?
Which key figures can you use to evaluate the effectiveness of a recommended scenario?
What reporting options are available as part of analytics within SAP Marketing Cloud? Note: There are 2 correct answers to this question.
You have defined several marketing areas for campaign execution in your SAP Marketing Cloud system. What steps do you have to execute to send birthday e-mails to all contacts across those marketing areas?
You want to create a predictive key performance indicator (KPI) that determines the buying propensity for a specific product. Which data is essential for creating these types of predictive models? Note: There are 2 correct answers to this question.
You are receiving sales order data from different channels and you would like to differentiate by channel on the contact profile to better understand the journey of the customer. Which of the following the settings are needed to allow this? Note: There are 3 correct answers to this question.
You want to modify the creation of the best record.What are the correct steps to implement the custom logic? Note: There are 3 correct answers to this question.
Which term describes a campaign that uses e-mail and external platforms such as Data Management Platform (DMP)?
In SAP Marketing Cloud, what SAP Fiori application can you use to detect problems when integrating SAP Marketing Cloud with SAP Sales Cloud?
Your customer wants to send a discount to every consumer as soon as they install their mobile app. Which of the following are the correct campaign types to use? Note: There are 2 correct answers to this question.