AD0-E318 Adobe Campaign Classic Architect Master Questions and Answers

Message Center: This module would be used to create and manage the email template for the order confirmation, which would include the personalized offer.

Interaction: This module would be used to trigger the sending of the email, based on the eCommerce application event, such as an order being placed. Reference:https://docs.adobe.com/content/help/en/campaign-standard/using/basic-concepts/modules-overview.html

Custom schemas with opt-in flags for each topic would allow the client to store the topic data in a structured manner and track which topics a recipient has expressed interest in. This would allow them to segment their recipients based on topic interests and target their Campaigns more effectively. Additionally, using an opt-in flag would allow the client to ensure that recipients have given their consent to receive communications on these topics.

References:

• https://docs.adobe.com/content/help/en/campaign-classic/using/working-with-schemas/creating-custom-schemas.html
• https://docs.adobe.com/content/help/en/campaign-classic/using/working-with-lists/creating-and-editing-lists.html

This will ensure that the PII data is only visible to administrators, while all other users will be restricted from accessing the data. Additionally, this will also ensure that the PII data is protected at the recipient level, as the AccessibleIf condition will prevent anyone other than administrators from viewing the data.